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A Trademark is one of the most important business asset you’ll ever own. It distinguishes your company and its products in the marketplace.
The marketplace is crowded and it’s hard to distinguish your business from your competitors.Trademarks/brands are an efficient commercial communication tool to capture customer attention and make your business, products and services stand out.
While it is not required by law, it is a good idea to register the name of your business as a trademark. In the event that another business tries to use the same or similar name, you will have legal recourse to stop it. A trademarked name marks all of your products and services as yours and no one else’s and can also protect you from counterfeit products. Here are the seven top reasons of why trademarks are important to your business.

  • Trademarks are an effective communication tool.
  • Trademarks make it easy for customers to find you.
  • Trademarks allow businesses to effectively utilize the Internet and social media.
  • Trademarks are a valuable asset.
  • Trademarks can make hiring easier.
  • Trademarks are a bargain to obtain.
  • Trademarks never expire.


The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances; Before making any decisions do consult your Professional / tax advisor. For misrepresentation or interpretation of act or rules Author does not take any responsibility. Neither the author nor the firm accepts any liability for the loss or damage of any kind arising out of information in this document or for any action taken in reliance there on. The author is a Chartered Accountant and the Chief Gardener & Founder Director of Rajput Jain & Associates , a leading Tax & Investment Planning Advisory Service Provider.

We at Consultant help you to secure your Trademark before someone else takes that opportunity away from you. To know more about the Trademark Registration process you can contact. blog can be found at https://carajput.com/blog/For any query you can write to info@carajput.com. Hope the information will assist you in your Professional endeavors. For query or help, contact:   info@carajput.com or call at 09811322784 9555 5555 480)